It's actually pretty exciting starting an online business for the first time. The even better part is hiring an SEO company that can save you money and helps you rank big. Today you're going to learn what SEO is and why you should consider hiring Austin SEO company for your ranking needs.   SEO For Ranking If you own your own website by now you should be familiar with the term SEO. SEO stands for Search Engine Optimization for short. In order to rank online your blog, video or website has to be optimized. This means you need quality content of at least 500 words minimum, keyword-rich titles, and content, and check for any misspelled words using your favorite grammar checking tool.   Austin SEO is a great company to work with because they identify the keywords you want to rank for. After identifying the keywords you want to rank for you can count on them to help you rank in the search engines. As a client, it's important to be organized and be specific as to what country you want to rank your keywords.   Country Ranking Did you know keywords have different search volumes per country, state, and city? This means your keyword "dog training" might have a search volume of 15000 in the USA and 18000 in Canada. As a client, you should also find out what country backlinks you are getting.   If all of the backlinks you purchase are coming from India that won't help you rank in the USA. Austin SEO does a great job of providing the backlinks you need to hit your ranking goals. You're able to check which country your backlink domain is from by doing a free domain lookup online.   Check By City Location A really great SEO company should be able to help you rank locally. Not only should the company be able to help you rank locally a great SEO service should also be able to help you track your rankings per city. By doing so you will have great insight as to how the same keyword is performing per city.   Backlink Performance Many clients don't do this but when given a text file or excel file containing your backlinks it's good to check those backlinks every 3 months to check their performance. The reason is it is very common for backlinks to die out after 6 months. Now, of course, that would be if you are purchasing cheap backlinks from an SEO provider. When choosing to work with Austin SEO you will your backlinks will stick much longer than the average service.   Guaranteed Rankings It isn't always easy for an SEO company to predict how soon a keyword will rank. Keyword rankings take time and patience. Rankings depend on the quality of the backlinks, age of the blog, quality of content, and many other factors. Although an SEO company can not predict how soon you will rank it is important for the client to have an idea as to when they should see at least a page 1 ranking not necessarily a position 1 ranking on page one.   When hiring an SEO firm it's a good idea for the client to work with the firm for at least six months. Within six months you should have a general idea of where your ranking goals are headed. By six months you should be populating for your keywords. This means you might be in position 100 on Google for your keywords but you should be in some type of ranking position. If by one year you are not on pages 2 to 3 it might be time to switch to a new SEO service.   Outsourcing The Talent Whatever your SEO needs are Austin SEO Company is here to help. Having the power to outsource a team of professionals is priceless. We encourage you to take advantage of the resources around you and contact Austin SEO for any of your SEO needs.  

Nothing says "WOW", like installation art. What is installation art? It is the use of a large section with a single art display. This can be the size of a whole room, either inside or outside. These are generally the main focal point of a store, museum, or even office building. They also based on an "idea", or "conception" of persons or the company's belief. Installation art displays are thought to be great marketing ploys, that generally don't cost as much as a traditional marketing plan. Although, these are not truly a marketing plan, a reason to draw people to your establishment, which is, in a sense, marketing. One infamous type of installation art that just about everyone knows about, is the Wall Street bull. Tourists from around the world clamor to get a picture by the "bull". Another type of installation art is the holiday installation art display. Retailers around the world desire to have the best of the best, when it comes to getting more and more customers to their stores. One such well-known display is the New York City major department store window displays, of which Macy's was the first to start a tradition of. People come from all over the world to do walking tours just to see all the retailer's windows at Christmas. These displays can also be outside in the main gathering area, such as a park. Another famous display at Christmas time is Rockefeller Center. The enormous tree is adorned with lights, ornaments, and a spectacular piece of art, a 9-foot star made with three million Swarovski crystals set. Leading up to the tree and ice rink are beautiful angels heralding the Christmas season. Some places set out huge toy soldiers lining the walkways, others scattered giant Christmas balls around, or in a heap. Some have beautiful twinkling stars or huge silver balls. Christmas is not the only holiday where installation art is used. Many stores decorate for every holiday in some sort of theme. This can be Easter, Memorial Day, 4th of July, and Thanksgiving. Easter is usually done in the Spring theme, complete with flowers blooming and furry little animals. Thanksgiving has always been done in the Fall theme. it will complete with pumpkins and colorful leaves. Businesses often have contested a year in advance for artists to come up with ideas for a spectacular display. There will be a designated theme, such as one year, Christmas displays were about the Grinch and Whoville. Artists dig deep into their imaginations, to come up with, "top of the world" displays. Then the trick is getting from their minds to paper, and constructing the display in 3D. Cities all across the world have jumped on board with the installation art idea. Ocala Florida has large horse statues scattered around the city, all done in a different design, and color scheme. Other cities use bulls, cows, roosters, and more. Whatever the area represents is what animal or theme is picked. Installation art is meant to draw people in. It is supposed to make you feel good and in awe of such a project. They make you travel from distant areas to see the works of art. It is a bonus to  businesses that have these displays made, as customers will venture into their businesses to learn more about their products and purchase them too. Next time you visit one of these massive pieces of art, think of the artist who designed it and imagine all the work that went into it. Enjoy!